The Media Relations Strategist is responsible for developing and implementing strategic media relations plans to enhance the agency’s clients’ public image and promote their products, services, and initiatives. This role requires a strong understanding of the media landscape, excellent communication skills, team leadership, and the ability to build and maintain relationships with key media outlets.
Work Schedule: 08:00 AM - 05:00 PM EST (Monday - Friday)
Note: Make sure to submit your résumé in EnglishNote: To maintain fairness, any candidate approaching a client team member directly after viewing the job posting will be immediately disqualified from the recruitment process.
Key Responsibilities:
- Develop Media Strategies: Develop and execute media relations strategies to increase brand visibility and promote key messages.
- Media Outreach and Pitching: Build and maintain relationships with journalists, editors, and influencers to secure media coverage.
- Media Monitoring and Analysis: Monitor media coverage and provide regular reports on the organization's public image.
- Drive Media Success: Collaborate with internal teams to identify newsworthy stories and develop compelling press releases, media pitches, and other communication materials.
- Engage Media Interaction: Organize press conferences, media briefings, and other events to facilitate media engagement.
- Act as a single POC for JOTO with Clients, Clients’ Spokespersons; as well as during Media Events & Speaking Engagements.
- Industry Trend Monitoring: Stay up to date with industry trends, news cycles, and emerging platforms to identify opportunities for proactive media outreach.
- Oversee Comprehensive Media Engagement: Monitor news sources, pitch stories, and draft communication materials daily. Conduct audience research and analyzezcoverage weekly. Proactively address crises and refine strategies monthly. Maintain crisis plans and industry connections.
- Develop and Implement Process Improvements: Continuously evaluate media outreach workflows and procedures to streamline efficiency, enhance effectiveness, and optimize resource allocation, fostering a culture of innovation and excellence within the media relations team.
Skills/Traits:
- Strategic Thinking
- Media Landscape Knowledge
- Leadership
- Communication
- Relationship Building
- Media Outreach
- Creativity
- Adaptability
- Analytical Thinking
- Collaboration
OWN THE POSITION AND THRIVES MAKING IT THE BEST.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com.