Senior Communications Manager

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About your role

Roku is looking for an experienced communications professional to lead Roku’s external communications efforts in Brazil. The role requires experience working directly with technology, entertainment, trade and consumer press. Knowledge of the broadcast, TV, media, streaming and technology industry is a must. The Sr. Communications Manager, Brazil will help build Roku’s profile in Brazil by creating and executing public relations campaigns aimed at consumers, content publishers and advertisers. This person will report to the Sr. Director, Corporate and International Communications, and work closely together with the local go-to-market team in Brazil, and the global communications team.The ideal candidate makes complex things sounds wonderfully simple. You love strategy, copy and the impact of words on people. You thrive on resolving ambiguity and can handle pressure like no other. You love deadlines, goals and targets and can get excited about inventing creative solutions for complex challenges. You have the right mix of organizational and communication skills to be successful at Roku. You think in solutions with your excellent problem-solving skills. In addition, you are a self-starter with impeccable attention to detail and a proven ability to juggle priorities. We are looking for people ready to lead by example and who are selfless in their leadership across teams, collaboration with peers, partners, and colleagues.

What you will be doing

• Build awareness for the Roku brand and its products and services
• Advise on strategy, building and executing communication campaigns and events while managing Roku’s local PR, social media and production agencies
• Maintain strategic alignment with the global and regional leads on communications and social media initiatives
• Support the successful introduction of new services and devices to the market including streaming channels, Roku branded devices and OEM products
• Support product review programs enabling devices to score high marks
• Assist in developing relationships with top communications counterparts at major media and tech companies to create innovative ways to showcase Roku’s collaboration with its partners. Support executive outreach to connect senior Roku leadership with their media and tech industry peers.
• Advise Roku executives and shape the narrative at prominent industry conferences and events
• Help elevate visibility and endorsement of Roku’s content distribution and programming strategies and the benefits to publishers and advertisers
• Strengthen relationships with members of the press and influencers to highlight Roku’s platform, features, products, strategies, and competitive advantages
• Obtaining approvals for press releases, media alerts, blog posts, as well as acquiring visual assets
• Helping grow relationships with business, consumer and lifestyle media and influencers and bring new opportunities to the company

We are excited if you have

• 10+ years of public relations experience (both in-house and at an agency), preferably with at least 5 years of experience working in related industries such as technology, streaming TV, or digital advertising industries
• An understanding of how the streaming business model works, in addition to a love of television and technology
• Knowledge of the connected TV advertising world
• Experience translating creative ideas into successful campaigns, as well as connecting brands with influencers and trending themes
• Experience using key industry events that help elevate executives and business objectives
• Experience on social media and paid and non-paid influencer marketing strategies and campaigns
• Great media and influencer relationships, in addition to agencies contacts
• Positive and collaborative personality; a commitment to ensuring all activities undertaken are as successful as possible
• Strong writer and communicator with attention to detail who can gather information and distill it effectively
• Experience managing budgets
• Good judgment, particularly in high pressure times and the ability to independently structure and manage workflow and priorities
• A keen sense of what is popular and buzz-worthy when it comes to pop culture of TV and entertainment
• Advanced English proficiency

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Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

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