The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change.
About the Role:
The Measurement Partner will partner with our leading clients and agencies to help measure the effectiveness of their investment in our platform. In addition, this role will partner with key cross-functional teams such as sales, product marketing, measurement product and business marketing to ensure that clients and agencies have best-in-class support.
We seek a highly-driven, empathetic person who is looking to build our Marketing Sciences discipline where execution, curiosity and data-driven thinking in a fast-growth environment to make others better will be critical for success.
Responsibilities:
- Partner primarily with clients and agencies to provide good measurement that can lead to a better understanding of their performance on the platform.
- Design and implement measurement strategies that demonstrate how clients and agencies can improve business outcomes.
- Focus on strategic consulting together with sales and product teams to help drive and implement learning agendas with 1st or 3rd party measurement solutions.
- Develop and scale programs to address advertisers' measurement needs, promoting the adoption of measurement methodologies, products and approaches.
- Analyze data to develop advanced analytics projects tailor-made for clients to prove that TikTok works.
- Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams.
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